Canada Leads World in Online Banking Usage

comScore has released a report on the Canadian online banking sector showing that Canada is one of the world′s most developed markets for online banking. ″Canadians are typically very savvy Internet users, a fact that is underscored by their heavy usage of online banking,″ said Brent Bernie, president of comScore Media Metrix, comScore Canada. ″But because the Canadian online banking sector is so developed and competition already so fierce, banks need to closely examine how they are meeting the needs of their consumers online if they are to achieve customer growth and retention through this increasingly important channel.″